The process of improving a vacation rental property’s listing on online travel agencies (OTAs) to increase visibility, attract more bookings, and maximize revenue.
Menu
Glossary Term: Bookings
41 posts
A digital calendar that displays availability, bookings, and pricing for a vacation rental property.
Specialized software solutions designed to help short-term rental hosts optimize pricing, manage bookings, track expenses, and analyze financial performance.
A promotional offer that provides a reduced rate for guests who book a minimum stay of two nights, encouraging longer bookings.
The total income generated from short-term rental bookings during the third quarter of the year, before deducting any expenses.
A metric representing the percentage of available nights booked in a short-term rental property during the third quarter, indicating the property’s occupancy level.
The strategy of listing and promoting short-term rental properties on multiple online travel agents (OTAs) like Airbnb and VRBO to reach a wider audience and maximize bookings.
Software solutions designed to streamline and automate various aspects of short-term rental management, including bookings, guest communication, and financial reporting.
The optimal price point for a short-term rental that maximizes bookings and revenue, balancing demand and competition.
Promoting your short-term rental listing on social media, forums, or other channels to increase visibility and attract bookings.
Having a website specifically optimized for mobile devices to cater to the growing number of travelers using smartphones and tablets to book accommodations.
Employing a diverse range of marketing channels beyond Airbnb and VRBO, such as social media, email marketing, and metasearch engines, to reach a wider audience and maximize bookings.