The percentage of website visitors who book a short-term rental after visiting the property listing on the host’s website.
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Glossary Term: Booking Rate
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A property listing that lacks unique selling points and fails to stand out from the competition. Generic listings often result in lower booking rates and reduced revenue for hosts.
The speed at which a host responds to guest inquiries and messages. A high response rate is crucial for achieving Superhost status and attracting bookings.
The percentage of booked nights in a short-term rental property during a specific quarter (every three months), calculated by dividing booked nights by total available nights.
The percentage of time a short-term rental property is booked and occupied by paying guests over a specific period, indicating the property’s success and profitability.
The percentage of property views or inquiries that convert into actual bookings, indicating the effectiveness of marketing and listing optimization efforts.
A metric that tracks the total number of nights a short-term rental property is booked over a specific period, expressed as a percentage of the total available nights.
The percentage of time a short-term rental property is occupied by paying guests over a specific period.
The percentage of time a short-term rental property is booked over a specific period, indicating its popularity and revenue-generating potential.
A metric used to measure the percentage of time a short-term rental property is booked over a specific period, indicating the property’s popularity and potential revenue generation.