The practice of analyzing data and market trends to optimize pricing and occupancy rates for maximum revenue.
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Capturing stunning images of the night sky, often showcasing the Milky Way, stars, and celestial events, to enhance a property’s appeal.
Diversifying income beyond nightly rentals, like offering experiences, early check-in/late check-out, or local partnerships.
The plans and initiatives undertaken by Ibis hotels to increase their global presence and market share.
Adjusting the terms and conditions under which guests can cancel their reservation, ranging from flexible to strict, impacting both guest booking behavior…