A research method used to evaluate the ease of use and effectiveness of a short-term rental platform or website by observing how real users interact with it.
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Specific dates on the booking calendar when a short-term rental property is unavailable for reservation, often due to owner use or maintenance.
The process of guiding new hosts through the steps of setting up and listing their property on platforms like Airbnb and VRBO,…
A metric used to track the percentage of time a short-term rental property is booked over a specific period, calculated by dividing…
Techniques for actively managing guest reviews, including responding to feedback, addressing concerns, and encouraging positive reviews to improve listing visibility and reputation.