Dividing potential guests into distinct groups based on shared characteristics to tailor marketing and services effectively.
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The strategy of generating income from multiple short-term rental properties or platforms to mitigate risk and potentially increase earnings.
A metric used to measure the potential profitability of a short-term rental property, often calculated as the annual rental income divided by…
Specifically, smart plugs from the Ihome brand, useful for remotely controlling appliances and electronics in a short-term rental, improving energy efficiency and…
Stands for “Short-Term Vacation Website Optimization,” referring to the process of improving a short-term rental website’s performance in search engine results pages…