A marketing strategy that focuses on targeting a specific segment of the market with tailored messaging and offerings, such as pet-friendly rentals or properties catering to digital nomads.
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Offering guests unique and authentic experiences that connect them with the local culture, attractions, and activities.
Short-term rentals can offer a potentially high return on investment compared to traditional long-term rentals, especially in desirable locations.
The process of improving a short-term rental listing to attract more bookings and achieve higher search rankings.