The process of dividing a target market into smaller, more defined groups based on shared characteristics like demographics, travel purpose, or booking behavior. This helps tailor marketing efforts and pricing strategies.
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Providing attractive and professional Zoom virtual backgrounds for guests who need to work remotely, enhancing the remote work experience and adding value…
Using QR codes within the property or on informational materials for guests to quickly access WiFi details, local recommendations, or property manuals.
Setting rental rates strategically to remain competitive within the market while maximizing occupancy and revenue.
The strategic approach to maximizing rental income by adjusting pricing based on factors like seasonality, demand, competition, and special events.