The process of dividing a target market into smaller, more defined groups based on shared characteristics like demographics, travel purpose, or booking behavior. This helps tailor marketing efforts and pricing strategies.
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Gathering guest feedback and suggestions through QR codes linked to online surveys or feedback forms.
A pricing strategy where guests receive a reduced nightly rate when booking for an extended period, encouraging longer stays and potentially reducing…
An appliance commonly provided in short-term rentals, especially those catering to families or larger groups, allowing guests to easily make ice for…
A fee charged by payment processors for each transaction made using a credit card. This fee is typically a percentage of the…