The process of dividing potential guests into specific groups based on shared characteristics, allowing hosts to tailor their marketing efforts and property amenities to attract specific types of travelers.
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Segmentation
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Maintaining and managing outdoor amenities like pools, hot tubs, fire pits, and patios to enhance guest experience and ensure safety.
A Greek concept of flourishing and well-being, relevant for hosts finding fulfillment and purpose in creating positive experiences for their guests.
The process of tracking, analyzing, and reporting on the financial performance of a short-term rental property, including revenue, expenses, and profitability.
Refers to a traditional business with a physical location, as opposed to an online-only business. In the context of short-term rentals, it…