A marketing strategy that encourages existing guests to recommend the rental property to others, often through incentives like discounts or credits.
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A measure of building density, calculated as the ratio of a building’s total floor area to the size of the land on…
Refers to the strategic placement of amenities within a short-term rental property along a central axis, maximizing accessibility and convenience for guests.
The importance of using high-quality, professional photography to showcase short-term rental properties in the best possible light and attract more bookings.
Refers to the areas of a short-term rental property that are visible and accessible to guests, such as the living room, dining…