Marketing campaigns that specifically target remote workers and digital nomads, showcasing the benefits of staying in a property that caters to their work-life needs.
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The use of visual symbols and icons in listing descriptions and photographs to quickly communicate amenities, house rules, or property features to…
Communicating with potential and existing guests in a way that acknowledges and addresses the specific concerns and preferences of the defined target…
The primary customer segment that Ibis hotels aim to attract, typically budget-conscious travelers and business travelers.
The process of vetting potential guests by reviewing their profiles, reviews, and communication to ensure a safe and positive experience for both…