Dividing potential guests into groups based on their psychological characteristics, such as values, interests, lifestyle, and travel motivations. This information helps tailor marketing messages and property amenities to specific guest types.
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The attractiveness of a property’s exterior, including the front yard, landscaping, and overall curb appeal. Important for attracting short-term rental guests.
A booking feature on platforms like Airbnb that allows guests to reserve a property immediately without requiring host approval. This can increase…
A system that allows guests to access a property using a code, app, or other digital method, eliminating the need for physical…
An automated email sent to guests at a specific time or trigger point during their booking journey, such as a pre-arrival message…