Analyzing key financial metrics such as occupancy rate, average daily rate, and net income to evaluate the profitability and success of a short-term rental property.
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A reservation made outside of the Airbnb or VRBO platforms, potentially through direct contact with the host or a property manager’s website.
Over-reliance on automation in STR management, without considering the nuances of guest communication or potential technical glitches, can lead to impersonal guest…
A group of similar short-term rental properties in the same market area that compete for the same pool of guests.
The visible elements of a brand, such as its name, logo, color palette, and overall aesthetic. A strong brand identity helps differentiate…