A renowned advertising executive who emphasized the importance of understanding the customer and building strong brand identities. His principles are relevant to crafting compelling listings and guest experiences in short-term rentals.
Ogilvy, David
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A documented procedure outlining how guest complaints, issues, or emergencies are handled and escalated within a short-term rental business.
A charge levied by some property management companies or platforms to cover the administrative costs associated with managing a short-term rental property.