The ability for hosts to tailor their pricing and booking terms for specific guests or situations, such as offering discounts for longer stays or last-minute bookings.
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The percentage of time a short-term rental property is booked during the summer months, typically considered a peak season for travel.
Using language and highlighting features in property descriptions that resonate with the specific interests and motivations of the defined target market.
A marketing term used to highlight the experience of living like a local while staying in a short-term rental, immersing oneself in…
Refers to amenities provided at a short-term rental that have received positive reviews or ratings from previous guests, indicating their quality or…