A playful term for an ideal guest who is respectful, responsible, and leaves positive reviews after their stay.
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The level of recognition and familiarity that potential guests have with a short-term rental brand. Building strong brand awareness can increase bookings…
A law or regulation enacted by a local government that specifically addresses short-term rentals, often covering aspects like registration, licensing, zoning, and…
A measure of the profitability of a short-term rental property, calculated as the annual rental income divided by the property value, expressed…
Services or individuals who curate unique and personalized experiences for guests, such as tours, activities, and dining recommendations.