The overall impression and satisfaction level a guest has from their interactions with the host, the property, and the surrounding area during their stay.
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A metaphor for the constant flow and variety of guest reviews received for a short-term rental property.
The concept that hospitality principles like warmth, generosity, and guest satisfaction are fundamental truths in short-term rental management, essential for success on…
The ability to communicate the unique value proposition, personality, and benefits of a short-term rental property clearly and concisely to potential guests.
A term for a generic, uninspired, or misleading marketing approach for a short-term rental, often relying on stock photos, exaggerated descriptions, or…