The process of determining the profitability of a short-term rental by subtracting expenses from revenue, expressed as a percentage.
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The total number of reviews received by a short-term rental listing across all platforms, providing insights into the property’s overall reputation and…
The process of collecting and analyzing data related to occupancy rates, guest reviews, and market trends to optimize rental performance.
The extent to which guests can identify and recall a short-term rental brand based on its visual elements, messaging, or reputation.
A security measure used by platforms like Airbnb and VRBO to confirm the identity of hosts and guests, often involving government-issued ID…