The specialized market of buying, selling, and renting properties located on islands, often involving unique regulations and considerations.
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Refers to the rental policies set by hosts or property managers that are designed to be flexible and accommodating to guests, such…
A marketing theory emphasizing mental availability, brand salience, and reaching broad audiences, often applied to short-term rental marketing for wider reach.
Building strong relationships with guests by proactively anticipating and fulfilling their requests, leading to increased loyalty and positive reviews.
A proactive maintenance approach where worn or outdated furniture, appliances, and amenities are replaced before they break down, minimizing guest inconvenience and…