A semi-fictional representation of a host’s perfect guest, outlining their demographics, interests, travel habits, and desired experience. Used to tailor marketing and attract suitable bookings.
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An abbreviation for square feet, commonly used in real estate listings and property descriptions to denote the size of a space.
The practice of analyzing data and market trends to optimize pricing and occupancy rates for maximum revenue.
Creating a memorable and positive experience for short-term rental guests by focusing on details like property design, amenities, and personalized touches.
Timeless and consistently relevant information provided in rental property descriptions, guest guides, or blog posts that remains valuable over time.