The overall impression and satisfaction a guest has with their stay, encompassing all aspects from booking to checkout.
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An “Ojalá Moment” is a specific instance within a guest’s stay that creates a lasting positive impression and embodies the Ojalá Effect….
A pricing strategy where rental rates vary depending on the day of the week to account for fluctuations in demand, such as…
A marketing strategy that focuses on targeting specific guest demographics and aligning property listings and messaging with their interests and preferences.
The economic activity generated by individuals renting out their homes or spare rooms on platforms like Airbnb and VRBO.