A dynamic pricing strategy that adjusts rental rates based on factors such as demand, seasonality, competition, and guest behavior. This approach aims to optimize occupancy and revenue.
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A measure of revenue generation efficiency for short-term rentals during the third quarter, calculated as the revenue per available room night.
The percentage of potential guests who view a listing and then proceed to make a booking.
The state agency in Ohio responsible for setting and enforcing health and safety regulations, including those that may apply to short-term rentals.
Dividing potential guests into distinct groups based on shared characteristics, allowing for tailored marketing messages and personalized guest experiences.