A marketing theory emphasizing mental availability, brand salience, and reaching broad audiences, often applied to short-term rental marketing for wider reach.
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The online profile of a short-term rental property on platforms like Airbnb and VRBO, featuring descriptions, photos, amenities, and pricing information.
A professional or company that manages vacation rental properties on behalf of the owner, handling tasks such as marketing, booking, guest communication,…
The process of optimizing a property listing on platforms like Airbnb and VRBO to improve its visibility, ranking, and booking rate.
The management and coordination of utility services for short-term rental properties, including setting up accounts, transferring ownership, handling billing, and ensuring continuous…