A marketing theory emphasizing mental availability, brand salience, and reaching broad audiences, often applied to short-term rental marketing for wider reach.
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The allocated funds for marketing and advertising a short-term rental property, including online listings, photography, and social media campaigns.
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Crafting compelling and informative property descriptions, high-quality photos, and strategic keywords to attract bookings.
A check-in process that doesn’t rely on digital methods, such as meeting the guest in person to hand over keys or providing…