Direct costs associated with providing short-term rental services, such as cleaning supplies, toiletries, and utilities, used to calculate profitability.
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A comprehensive and intensive marketing effort aimed at rapidly increasing bookings and brand awareness for short-term rental properties, often employing a multi-channel…
Refers to a situation where a neighbor or resident within a shared building or community is opposed to the presence of a…
The overall presentation of the property, encompassing cleanliness, staging, and amenities, which significantly impacts guest satisfaction.
Semi-fictional representations of ideal guests, created based on market research and data analysis. Guest personas help understand target audiences, their needs, and…