A security incident that involves unauthorized access to or disclosure of sensitive guest information, potentially resulting in identity theft, financial loss, and reputational damage.
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Data Breach
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Marketing efforts specifically targeted at attracting guests from the local area to a short-term rental property.
Local, state, and federal taxes that apply to short-term rental income and operations, such as lodging taxes, sales taxes, and income taxes.
Refers to the frequency and consistency with which a short-term rental listing receives reviews, often considered an indicator of listing popularity and…
Investing heavily in marketing channels that fail to reach the target audience or generate a positive return on investment, leading to wasted…