The continuous effort to identify, analyze, and improve existing business processes within a short-term rental operation to enhance efficiency and profitability.
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The process of gathering insights into the preferences, motivations, and behaviors of target guests to tailor marketing efforts and enhance the overall…
Systems or software used to manage and organize guest information, communication history, and preferences to personalize interactions and build strong guest relationships.
Thoughtful items placed on bedside tables for guest convenience, such as a phone charger, reading light, or earplugs.
A marketing strategy that focuses on targeting specific guest demographics and aligning property listings and messaging with their interests and preferences.