Specific groups of people with shared interests or demographics that a short-term rental might cater to, such as families, digital nomads, or pet owners. Targeting affinity groups can enhance marketing efforts.
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The average cost incurred to acquire a new guest, including marketing, advertising, and platform fees.
A reservation request that requires host approval based on factors like guest reviews or specific booking requirements.
Providing fast and reliable internet access, a crucial amenity for modern travelers, to enhance guest satisfaction and cater to remote workers.
Elements influencing guest trust and booking decisions, including reviews, property descriptions, host communication, and verification badges.